Carrie Underwood was in New York City Wednesday to promote the recently-announced fitness lifestyle apparel brand she’ll launch with Dick’s Sporting Goods next year.
CALIA by Carrie Underwood is billed for women who embrace an active lifestyle and demand “more versatility from her wardrobe.”
Carrie said working with Dick’s Sporting Goods on the design process has been a rewarding experience. She added, “The inspiration for this line came from my desire to have clothes that seamlessly take me from workouts, to errands, to rehearsals and beyond.”
“As someone who is passionate about health and fitness, I’m excited to offer women a wardrobe that will move with them and encourage them to stay the path of leading an active lifestyle,” she continued.
CALIA by Carrie Underwood debuts at Dick’s Sporting Goods stores and online in March.
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