Image Courtesy Sandbox EntertainmentLittle Big Town‘s Kimberly Schlapman has teamed up with Smithfield Brand meats for their Lend a Ham campaign this holiday season.

Every time someone tweets @SmithfieldBrand or posts on their Facebook wall using the hashtag #LendAHam, the company will donate one serving of protein to a food bank, up to one million servings.

To launch the campaign, Kimberly went undercover at a grocery store to hand out $100 gift cards to unsuspecting customers. Highlights from Kimberly’s giveaway are now featured in a new YouTube video.


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